Training Module Development- Selfcare & Wellness For Corporate Clients
Our company provides selfcare and wellness training for employees of corporate organizations, so they are up-to-date on health and wellness standards. We would like to collaborate with students to create our pilot training program. Tasks may involve: Familiarizing themselves with the training objectives, templates, and implementations. Conducting research on corporate training programs of other organizations. Analyzing data from interviews and surveys regarding wellness training in the workplace. Identifying topics of future training such as those related to new employee training, selfcare, health and wellness. Identify wellness training trends in the workplace and incorporate it in the training.
Implement Website Design
Number of individual students required: 2 Areli Beauty is an all-natural plant based skincare brand on a mission to make clean beauty accessible to all. Our brand is built upon a self love approach to beauty and wellness. We’re excited to work with students who can help us not only brainstorm but also execute a strategy to achieve: Being the top-ranked result for the selected keyword(s) Enhance our website traffic and site interaction. Create interactive and engaging front end website design Our team is looking for website management and SEO wizards who can help us drive more traffic and improve our SEO positioning. Website managers are IT specialists who help organizations by managing their website . If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent IT and website operation skill would be the ideal candidate for this project.
Digital Content Creation - Phase 3
Areli Beauty is an all-natural plant based skincare brand on a mission to make clean beauty accessible to all. Our brand is built upon a self love approach to beauty and wellness. Areli Beauty is looking for multiple content creation and social media wizards to help coordinate content for our growing social media platforms! This team will lead the social and digital strategy for our brand. Ultimately, you will be working on content creation for our organization, including graphic, social media, and other collateral that we can use as go-to marketing tools. A student or team with excellent writing and graphic skills would be the ideal candidate for this project. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
Customer Research Project
We are looking to have students conduct customer research, create customer persona, segment and also create a customer journey for our natural skincare brand. Conduct customer research Customer Segmentation Create the customer journey Writing the user research plan
Skincare Brand Seeking Lead Generation Support
We are a natural skincare start up and have just launched our first line of products. We are seeking support to generate customer leads within Canada and the US. You are the first step in the sales process. Your role will be to: Develop lead/demand generation strategies using both traditional and modern marketing platforms and avenues like LinkedIn, public library and google research Identify potential customers based on these strategies Effectively communicates and presents leads to leadership team Identify B2B sales opportunities and lead. B2B organizations can be spas, boutiques, hotels and curated retail stores.
Stage 2: Digital Content Creation/Social Media Management
Areli Beauty is an all-natural plant based skincare brand on a mission to make clean beauty accessible to all. Our brand is built upon a self love approach to beauty and wellness. Areli Beauty is looking for multiple content creation and social media wizards to help coordinate content for our growing social media handles! This team will lead the social and digital strategy for Areli Beauty's social media handles. Ultimately, you will be working on content creation for our organization, including graphic, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and graphic skills would be the ideal candidate for this project.
Digital Content Creation/Social Media Management
Areli Beauty is an all-natural plant based skincare brand on a mission to make clean beauty accessible to all. Our brand is built upon a self love approach to beauty and wellness. Areli Beauty is looking for multiple content creation and social media wizards to help coordinate content for our growing social media handles! This team will lead the social and digital strategy for Areli Beauty's social media handles. Ultimately, you will be working on content creation for our organization, including graphic, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and graphic skills would be the ideal candidate for this project.
Implement Website Operation And SEO Strategy
Number of individual students required: 2 Areli Beauty is an all-natural plant based skincare brand on a mission to make clean beauty accessible to all. Our brand is built upon a self love approach to beauty and wellness. We’re excited to work with students who can help us not only brainstorm but also execute a strategy to achieve: Being the top-ranked result for the selected keyword(s) Enhance our website traffic and site interaction. We have created a cool website and require the student to manage the operation. Our team is looking for website management and SEO wizards who can help us drive more traffic and improve our SEO positioning. Website managers are IT specialists who help organizations by managing their website . If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent IT and website operation skill would be the ideal candidate for this project.
Strategic Project Plan
This project seeks to develop a strategic plan that will provide a roadmap and guidance to the organization in getting our flagship Beauty Supply store (Areli Beauty Space), we will sell natural skincare and beauty products. We will also generate revenue through shelf space rentals to women owned business. The store will have a creative space for product photography and networking events. The project plan will have business capabilities to ensure future competitiveness and success in our industry.
Financial Business Plan And Expansion
We are looking to launch a Beauty Supply store, we will sell natural skincare and beauty products. We will also generate revenue through shelf space rentals to women owned businesses. The store will have a creative space for product photography and networking events. We would like to involve students in this exciting time as we work to develop a financial business plan. We can provide access to internal documentation and other information as needed as well as access to key contacts. Based on our unique goals and constraints, we would like students to develop a strong, competitive financial business plan, which we can present to investors. Students will also go over our current financial status. The Financial Business Plan should include: Sales forecasting Expense budget Income projections (conservative and aggressive) Assets and liabilities Break-even analysis Future recommendations Financial Risk Analysis
Areli Beauty - Marketing
PROJECT DESCRIPTION/DESCRIPTION DU PROJET: ABOUT COMPANY Areli Beauty was founded in 2020 to formulate skincare products that would elevate the skin’s natural radiance and also provide much-needed moisture. We currently offer a range of plant based natural skincare products specifically body scrubs, oils and lotions. Our brand is built upon a self love approach to beauty and wellness. PROJECT SCOPE : Marketing and Social Media Strategy We would like students to help us with creating and posting content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. To accomplish this, we expect the student(s) will: Social Media Coordinator Scope: KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Write blog articles, email newsletters/sequences and social media content pieces on assigned topics Assist with a social media video launch to promote our organization Develop and post engaging content for social media platforms Ultimately, you will be working on content creation for our organization, including graphic, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and graphic skills would be the ideal candidate for this project. Sales Team Scope : Students will provide support to our team in sales areas such as lead generation, pitching, and customer success. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Lead generation Drafting elevator pitches and marketing copy Drafting slide decks for pitch presentations Drafting guidelines for resolving customer complaints and inquiries Creating a customer journey. Marketing and Communication scope: Students will work to help your organization seize a marketing opportunity, develop a strategic marketing plan, or solve a current marketing challenge. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Assist with development of brand strategy and brand voice to support sales initiative Copywriting, Drafting a communication plan or strategy to address public perception of our company. Drafting a strategy for use of paid media advertising via ads, social media and email newsletter Marketing procurement research Research and connect with PR companies Identify media outlets that are most beneficial to share our brand story A student or team with excellent research and writing skill will be best fit for this role. FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: WHAT IS THE MAXIMUM NUMBER OF STUDENTS YOUR PROJECT COULD ACCOMMODATE?/QUEL EST LE NOMBRE MAXIMUM D'ÉTUDIANTS QUE VOTRE PROJET PEUT ACCUEILLIR? * Please note we cannot guarantee this number of students for your project, but we will do our best to accommodate this request/Veuillez noter que nous ne pouvons garantir ce nombre d'étudiants pour votre projet; nous ferons de notre mieux pour répondre à votre requête. 5
Marketing/Sales Strategy Project Implementation
Number of individual students required- 2 Areli Beauty is an all-natural plant based skincare brand on a mission to make clean beauty accessible to all. Our brand is built upon a self love approach to beauty and wellness. The project is to implement our natural skincare marketing campaigns, we have a marketing strategy document ready to be deployed. You will be responsible to implement key aspects of the strategy during the project. You will work directly with the Founder and Product Launch Coordinator. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent marketing, writing and brand strategy skills would be the ideal candidate for this project.
Creating graphic design assets
We're looking for a student to help us with the creation of new graphic design assets. This will include: Coming up with color themes and branding guides that aligns with and builds on our existing branding. Creating graphic design assets for our marketing materials and websites, such as {product packaging, website such as a banner ad, illustration, or infographic}
Digital Content Creation
We would like students to help us with creating and posting content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization. To accomplish this, we expect the student(s) will: Write blog articles, email newsletters/sequences and social media content pieces on assigned topics Assist with a social media video launch to promote our organization Develop and post engaging content for social media platforms Identify media outlets that are most beneficial to share our story Ultimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools. If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you. A student or team with excellent writing and video skills would be the ideal candidate for this project.
SEO and Social Media Strategy
Our team is looking for a social media marketing wizard who can help us drive more traffic and improve our SEO positioning. The primary project requirements include: Keyword analysis to determine relevant search terms to our organization Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords Create SEO keywords list, making recommendations to optimize our usage of keywords, our website and content Creating engaging content for prominent media websites We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve: Being the top-ranked result for the keywords 'beauty and skincare North America" This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.
Digital Marketing Strategy
We want students to help us develop a digital marketing strategy to grow and engage our target market. We’d like to know how we can maximize different channels and what will work best for us. The main questions we’d like students to help us answer are the following: How should we promote our company? What social media channels should we utilize? What budget is appropriate for advertising? What messaging should we use?