Integrating 'Emotional Resilience and Action in a Changing Climate' Course

Root in Nature Inc. is expanding its educational offerings by introducing a new virtual, self-paced course titled 'Emotional Resilience and Action in a Changing Climate.' This course marks a significant shift from the company's traditional focus on therapeutic horticulture to addressing broader environmental and emotional well-being issues. The project aims to strategically and thoughtfully integrate this new course into the existing suite of courses, ensuring a seamless transition and effective marketing to the new target audience. The team will analyze the current course structure, identify integration points, and develop a comprehensive plan to incorporate the new course. This includes aligning the new course with the company's brand, creating promotional materials, and ensuring the course is accessible and engaging for learners.

Horticultural Therapy Benefits Research Alignment

Root in Nature Inc. aims to enhance the credibility and accessibility of information on the benefits of horticultural therapy. The project involves researching and validating the benefits listed on their website by matching them with existing research papers and articles. This task will help ensure that the information provided is accurate and supported by scientific evidence. The project will require learners to delve into academic databases, identify relevant studies, and summarize findings that align with the benefits mentioned on the website. By doing so, learners will apply their research skills and knowledge of horticultural therapy, contributing to the company's mission of promoting therapeutic gardening practices.

Virtual Presentation and Communication Asset Development

Root in Nature Inc. is seeking to enhance its virtual presentation materials and communication assets to effectively support its licensing initiatives. The goal of this project is to assist in the preparation of engaging and informative virtual presentations that clearly convey the company's key messages. Learners will apply their knowledge of communication strategies and digital content creation to develop script documents and refine key messaging. This project offers an opportunity to bridge classroom learning with real-world application, focusing on the creation of cohesive and impactful communication tools. The project is structured to be completed within 60 hours, ensuring a focused and manageable workload.

Marketing an Online Course and Network to International Markets

Root in Nature has developed a virtual, self-paced Intro to Therapeutic Horticulture course that enables recreation therapists and other allied health professionals to integrate plants, gardening and nature into their therapeutic approach. It teaches how to facilitate, adapt and evaluate therapeutic horticulture activities with individual clients and small groups. It also provides foundational horticulture and safety training and equips practitioners with the skills to facilitate activities with individual clients and small groups. The main goal is to assist with marketing this course and international community (GrowTH Network- more information on website here: https://rootinnature.ca/), including direct reach-out and formulation of a marketing strategy.