Website Development for a New Orthotic! Build from the Ground Up! Exciting!

Positions available: a team of three students We would like a new website for our organization. We aren’t sure which platform we would like for it to be built on, but we have an idea of what we F3 is a new type of Orthotic that helps to alleviate pain from Plantar Fascitis, Knee Pain, Back Pain, Foot Pain, and Bunions. We want to market this orthotic to end consumers and ask their practitioner for it ultimately driving business to Premier Orthotics Lab. This is a new angle at selling orthotics! Website Requirements: WordPress Website (or another platform that we could use that is SEO friendly) Contact Form First Name Last Name Email Phone Drop down menu - How can we help you today? Add I am not a robot feature API integration from website to mailchimp Ideally we would like to have trigger emails set up. For example, if someone wants more information about what we do it would automatically add them to mailchimp and then send them an email. Set up SEO plug-in Ability to Embed Videos Students should be prepared to: Conduct a needs analysis to determine which platform is most suitable. Create a design proposal including mock-ups, budget, and timeline. Build a fully-functioning website. Provide training on updating and maintaining the site. What You Can Expect From This Project: Mentorship from a Marketing Expert. Zahara has her MBA from Cornell and has over 15+ years of experience in marketing. Learn more about Zahara This project is extremely hands-on and will provide an incredible experience for those looking to get tangible experience building websites. We look forward to meeting you! Primary contact: Zahara Kassamali, zk38@cornell.edu

New Product Design: Prototype

Studentboard is creating a comprehensive platform to build, sell, and teach courses, and collaborate globally. The student(s) will research and develop a prototype, focusing on various products. We believe this project will require: Researching existing products and functions (simple, easy to use, minimizing clicks and pages). Developing a prototype of a recommended product design by completing UX and UI work. Figma will be the main prototyping tool used due to easy accessibility and collaboration ability. The final deliverables include: A prototype of the recommended design for a product. As the platform will have many moving parts, we will work with the student(s) in week one and two to identify a project outline based on contract length and time commitment. Potential products fall under five main modules including the following: Instructor and institution user profile: includes introduction page, course builder, enrolment management, and teaching tools Student profile: introduction profile (to add skills, education, interests etc.), and a place to enrol in and pay for courses, and learn. Landing page and Marketplace: Students search for courses, institutions, or instructors using basic search bar, filtering, and finding promoting courses. Peer to peer collaboration tool Four modules will be broken down into sub-tools that each student team will focus on based on student availability. Prototyping may occur on Figma or any other chosen software the student/team is interested in using. Studentboard Inc. will pay for appropriate tools required. Level up provides a $1400 stipend to each student: Studentboard seeks students interested in working 60-70 core hours (approximately $20-$23 per hour) with additional hours dedicated to mentorship and team networking. Work will occur on a part time basis and is flexible based on the student's schedule. One to two meetings (maximum of 2-4 hours total per week) will need to be attended for mentorship, team check-ins, and reporting on work progress (included within the 80 hours max). Slack and Zoom will be used to communicate, casual work attire, and students may be located anywhere in Canada (remote work)!

Scopemedia inc - E-Commerce Marketing

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: By joining this Intrapreneurship project, you will have the opportunity to learn e-Commerce platforms (Shopify and WooCommerce). You will receive knowledge, hands-on experience, and support to one day design and run your own e-commerce store. HOW MANY STUDENT INTRAPRENEURS WILL THIS PROJECT ACCOMMODATE?/DE COMBIEN D’ÉTUDIANTS AVEZ-VOUS BESOIN POUR EXÉCUTER CE PROJET? 5 TIME COMMITMENT PER STUDENT/TEMPS DE TRAVAIL PAR ÉTUDIANT: 70 hours KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: Assist with development of brand strategy and brand voice to support sales initiatives Drafting a strategy for use of paid media advertising Lead generation Drafting slide desk for pitch presentations Developing visuals for company brand Basic graphic design work for Social media postings Content development, social media posts, blog posts Copywriting Website SEO IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS : Marketing Media / Blogger UX / UI Designer (User interface testing and suggestions for improvement + design) PROJECT MENTOR NAME/NOM DU MENTOR DU PROJET: Paul Tan (Entrepreneurship) Cindy San (Marketing, UI design)

Pitch It Green - Marketing + Research

PROJECT DESCRIPTION/DESCRIPTION DU PROJET: Three years into leading Pitch It Green, our founder through consultation with community organizations, have come to the conclusion that there are silos with sustainability organizations across Canada, and there isn’t a centralized hub to gain access to the collective of information sustainability organizations have worked on. Youth are keen to learn more and need this type of knowledge to understand and embrace sustainability in their lives. For that reason, we want to create The Resource Hub a place where we provide all that necessary information in one place where anyone can easily access it, in order to learn and become motivated toward meaningful action. Our Resource Hub seeks to address the issues of the linear take-make-waste business approach, lack of support for small businesses (especially during the pandemic), and greenwashing, as well as issues of justice, equity, decolonization, and inclusion. KEY PROJECT ACTIVITIES/TÂCHES ASSOCIÉES AU PROJET: We are planning the execution of three activities that will aid us in achieving our vision. The first activity involves outreach to youth-led sustainability organizations nationwide, in order to develop content and share other resources with one another. This activity will also involve contacting web developers and graphic designers in our community to build the back-end of the resource hub, as well as team meetings to plan and track progress. The second activity will have us collecting content from youth sustainability leaders from partner organizations and posting it on the resource hub. The third activity will involve the promotion of our launch on social media, with an official launch date of mid-November, and continuing to engage with youth in our network. IDEAL ROLES/RESPONSIBILITIES/RÔLES/RESPONSABILITÉS:* Assisting with the creation of the online resource hub Researching organizations and small businesses that are working towards sustainability Writing content for a variety of our platforms (i.e. blog, social media, research projects) Reach out to organizations to collaborate on insights for the environmental issues and business opportunities project Developing a framework for selecting small business partners FINAL PROJECT DELIVERABLES/LIVRABLES DU PROJET: - With the help of VFC students, we know we are going to be capable of launching the Resource Hub on our website by December 2021- January 2022 - We hope to reach 1000+ website visits per month, 200+ views on any videos, and have 100+ accounts created in our Resource Hub - We expect to engage 2000 youth across what is known as Canada indirectly, including high school and post-secondary students, young professionals, and youth activists.

Website Redesign

We are in the pursuit of revitalizing our partners online presence through a comprehensive website redesign. The current platform, although functional, does not mirror the growth, ethos, and professional stature the organization has achieved.    Main Goals of the Project:    Professional and Contemporary Design: Elevate the visual appeal of our website with a modern, sleek design that resonates with our brand image and appeals to our target audience. Enhanced User Experience: Aim for a user-centric design that is intuitive, accessible, and offers streamlined navigation. Visitors should be able to find the information they're seeking effortlessly. Responsive and Mobile-Friendly: Ensure that our site is fully optimized for various devices, especially mobiles and tablets, ensuring a seamless experience across all platforms. Scalability: Design the website with scalability in mind to cater to future content additions, features, or integrations without hindering performance or user experience. Optimized Performance: Minimize loading times and ensure a fast and responsive user experience, which is crucial for search engine optimization (SEO) and retaining visitor interest. SEO Optimized: Implement best practices to enhance our website’s search engine ranking, drawing increased organic traffic and enhancing our online visibility. Integrations & Functionalities: Incorporate any necessary integrations (e.g., social media plugins, newsletter sign-ups, CRM systems) that align with our business requirements. Feedback Mechanism: Implement a system or feature where users can provide feedback or get in touch with us easily, fostering better communication with our audience.

Website Development

Ofori educates thousands of people belonging to the BIPOC community online. We hope to update and revamp our existing website to attract more customers. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback.

Website Development

We offer career training, coaching and mentoring. We hope to update and revamp our existing website to attract more customers. We would like to work with students to develop a new website that is easy to maintain while providing an appealing interface for users. This can be achieved through common site building tools such as Wix, Webflow, and WordPress. This will involve several different steps for the students, including: Researching different site-building tools and their associated advantages / disadvantages. Conducting a needs analysis to determine which platform is most suitable. Building a website, with our assistance in providing the content. Providing training on updating and maintaining the website. Bonus steps in the process would also include: Testing prototypes with customers and refining ideas with feedback. We strongly encourage you to apply if you have WordPress website development experience.

Fix up athletes website + add a general fitness site component

Project Goal: Athletes Nation Website Revamp Overview: Athletes Nation, a leading athlete training facility, envisions a comprehensive website revamp to reflect its cutting-edge training methodologies and cater to the evolving needs of its diverse community. The primary goal is to create an immersive digital platform that seamlessly integrates various facets of Athletes Nation's offerings while providing a distinct space for its new general fitness semi-private training model. Key Components: Athlete Training Facility Showcase: The redesigned website will serve as a showcase for Athletes Nation's state-of-the-art training facility. Emphasis will be placed on conveying the essence of our commitment to excellence in athletic training, featuring expert trainers, and highlighting the transformative journeys of our athletes. General Fitness Landing Page: A separate landing page will be created to spotlight the innovative general fitness semi-private training model. This section aims to communicate the inclusivity of our programs, catering to individuals of all fitness levels, and providing a detailed overview of the diverse range of offerings within this category. Online Training Integration: As part of our commitment to adapt to changing fitness preferences, the project includes the seamless integration of an online training component. An essential aspect of this is the incorporation of an interactive online app. This app will facilitate remote access to our world-class coaching, offering personalized workout plans, virtual coaching sessions, and nutritional guidance. End Goal: The overarching project goal is to launch a redesigned website that serves as a holistic hub for Athletes Nation's offerings. This includes showcasing the training facility, spotlighting the new general fitness model, and seamlessly integrating the online training component through a user-friendly app. The end result will be a digital platform that reflects the brand's commitment to excellence, inclusivity, and adaptability in meeting the diverse fitness needs of its community.

Website Page Development

We would like to collaborate with students to create new pages that help users navigate the site and find up-to-date information. This will involve several different steps for the students, including: Identifying and researching useful web pages that can be included on our website. Creating new pages for the website, with our assistance in providing the content. Reviewing and updating old web pages to ensure consistency of information. Bonus steps in the process would also include: Recommending potential upgrades or features that can be included in the website

Website Improvement and SEO

Our team is looking to improve our website and take our social media presence to the next level in order to drive traffic to our pages. To do this, we hope to improve our search engine optimization, and create an optimal schedule for our social media posts to be uploaded. This will involve several different steps for the students, including: Researching keywords to determine the most relevant terms that our customers search for. Researching Search Engine Optimization requirements for us to rank on the first page of Google. Constructing a content calendar to upload social media content for the maximum possible traffic . Creating social media content using the most efficient keywords for our target audience while following the content calendar. Bonus steps in the process would also include: Using our company’s social media analytics to tailor the content calendar to our customers activity, rather than general trends