Fix up athletes website + add a general fitness site component

Closed
Apollo Originals
St. Albert, Alberta, Canada
Employer
(1)
4
Project
Academic experience
120 hours per learner
Learner
Canada
Advanced level

Project scope

Categories
Videography Advertising Digital marketing Lead generation Website development
Skills
coaching remote access systems adaptability innovation athletic training
Details

Project Goal: Athletes Nation Website Revamp


Overview:

Athletes Nation, a leading athlete training facility, envisions a comprehensive website revamp to reflect its cutting-edge training methodologies and cater to the evolving needs of its diverse community. The primary goal is to create an immersive digital platform that seamlessly integrates various facets of Athletes Nation's offerings while providing a distinct space for its new general fitness semi-private training model.

Key Components:

  1. Athlete Training Facility Showcase:
  2. The redesigned website will serve as a showcase for Athletes Nation's state-of-the-art training facility. Emphasis will be placed on conveying the essence of our commitment to excellence in athletic training, featuring expert trainers, and highlighting the transformative journeys of our athletes.
  3. General Fitness Landing Page:
  4. A separate landing page will be created to spotlight the innovative general fitness semi-private training model. This section aims to communicate the inclusivity of our programs, catering to individuals of all fitness levels, and providing a detailed overview of the diverse range of offerings within this category.
  5. Online Training Integration:
  6. As part of our commitment to adapt to changing fitness preferences, the project includes the seamless integration of an online training component. An essential aspect of this is the incorporation of an interactive online app. This app will facilitate remote access to our world-class coaching, offering personalized workout plans, virtual coaching sessions, and nutritional guidance.

End Goal:

The overarching project goal is to launch a redesigned website that serves as a holistic hub for Athletes Nation's offerings. This includes showcasing the training facility, spotlighting the new general fitness model, and seamlessly integrating the online training component through a user-friendly app. The end result will be a digital platform that reflects the brand's commitment to excellence, inclusivity, and adaptability in meeting the diverse fitness needs of its community.

Deliverables

Key Components:

  1. Athlete Training Facility Showcase:
  2. The redesigned website will serve as a showcase for Athletes Nation's state-of-the-art training facility. Emphasis will be placed on conveying the essence of our commitment to excellence in athletic training, featuring expert trainers, and highlighting the transformative journeys of our athletes.
  3. General Fitness Landing Page:
  4. A separate landing page will be created to spotlight the innovative general fitness semi-private training model. This section aims to communicate the inclusivity of our programs, catering to individuals of all fitness levels, and providing a detailed overview of the diverse range of offerings within this category.
  5. Online Training Integration:
  6. As part of our commitment to adapt to changing fitness preferences, the project includes the seamless integration of an online training component. An essential aspect of this is the incorporation of an interactive online app. This app will facilitate remote access to our world-class coaching, offering personalized workout plans, virtual coaching sessions, and nutritional guidance.


Mentorship

Yes we are willing to, and our looking for someone to potentially continually run our online ads, content, social and email blasts so we can focus on training.

Supported causes
Good health and well-being

About the company

Company
St. Albert, Alberta, Canada
2 - 10 employees
Sales, Apparel & fashion

APOLLO was founded by two best friends from Nova Scotia now living in Alberta (Boo McNamara & Mattie Gordon-MacDonald). Sharing a huge passion for music, arts, tattoos, snapbacks and street-wear; they decided to take a leap of faith in September 2014 and created Apollo Originals. That idea has now turned into a movement we look to take across the country and then across the world. Join us on our growing mission to take Apollo "Universal".