International Market Strategy for Product Expansion
B411
Jan 2, 2019
-
Apr 12, 2019
Continuously developing your product and service offering is essential to keeping pace with rapidly-shifting market demands. In this project, Graduate International Business students working in cross-disciplinary teams will apply their business acumen and creativity to develop an International Marketing Plan for your product/service. One international target market will be chosen after analysis of Industry Landscape, Socioeconomic Trends, Cultural, Regulatory, Logistical, and Financial Analysis.
Matches
1
Category
Market research + 4
Closed