Digital Marketing Strategy Plan

We want students to help us identify and build a digital marketing strategy plan to grow and engage our target customers. The main strategic tasks we’d like students to help us with are the following: List what channels to utilize for promotion, including ones we are not currently using Determine budget is appropriate for advertising, given our goals Updating our messaging to better explain our value proposition Identify by geographical area potential commercial property management groups. Once commercial property management groups have been identified, provide LinkedIn contacts for those companies. We’d like to know how we can maximize use of different channels and get recommendations to improve our messaging.