- Location
- Calgary, Alberta, Canada
- Bio
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We are Calgary’s local currency. Created in 1995, Calgary Dollars can only be spent in Calgary. Calgarians and local businesses can exchange, sell and purchase goods and services online and in-person using our app or the online Marketplace.
Calgary Dollars (C$) is a leading global innovator for complementary currency (CC) systems and community economic development. This is most evident in our affordable housing collaborations, which are generating notable benefits for both residents and housing agencies. CC systems provide communities with tools to prioritize and develop alternative forms of capital, by providing unique methods for market access and income supplementation. C$ users with an untapped skill, service or item can earn Calgary Dollars to supplement their income.
- Companies
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Calgary, Alberta, Canada
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- Categories
- Communications Advertising Digital marketing Community engagement Social media marketing
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Achievements
Latest feedback
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Project feedback
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Complementary Currency Business Development Account Management Support
Support business development, project management, and complementary currency administration activities for Calgary Dollars Lead outreach and engagement initiatives with small business partners, entrepreneurs, and community organizations to foster partnerships and participant growth. Utilize project management tools, templates, and databases to enhance operational efficiency and track marketing, financial, and account management tasks. Increase participant engagement through outreach and digital campaigns Assist in strengthening Calgary Dollars’ mission by supporting socially-conscious businesses and vendors, focusing on community and environmental impact, diversity, and inclusion.
Small/Micro Business Campaign Plan
Calgary Dollars (C$) is passionate about local resilience and circular economy. We want to increase awareness about our program. We would like to work with students to design a campaign that raises awareness about C$ and encourages micro-small businesses, vendors and entrepreneurs to join. In collaboration with key contacts at our organization, students will design and carry out a campaign strategy around Calgary Dollars. This will involve several different steps for the students, including: Familiarizing themselves with Calgary Dollars, our programs and goals. Familiarizing themselves with ideal outcomes and key performance indicators (KPIs). Identifying how to target small Calgary businesses, vendors and entrepreneurs Identifying potential sponsors and partners who can support our campaign. Creating a promotion and marketing plan. Assisting in the development of digital marketing, social media content, e-leaflets, posters, videos, and / or templates.
Calgary Dollars Video Creation
Calgary Dollars is a program of the Arusha Centre, a collectively run, member-supported organisation that provides resources and initiatives on social justice and environmental issues. We help Calgarians through community economic development and community resilience programs which offer varied practical resources, animating activities which educate, and inspire and connect with and between people and projects. We value localization; communities, place-based networks of individuals, business and groups, relationships, engagement and collaboration. We value sustainability; human and environmental interrelationships, for a prosperous future of our communities, future generations, and the Earth. We value social justice and are committed to building an equitable society where all life is respected. We would like to collaborate with students to create a Calgary Dollars video. This will involve several different steps for the students, including: Familiarizing themselves with the Calgary Dollars, our mission and programming. Create a video outline with input from C$ team Recording content for the video Finding and applying suitable background music. Adding text, transitions, and overlays to the video. Presenting the video and making edits based on feedback. Recommending ideas and editing tools for future awareness videos.
Student Engagement Campaign
Calgary Dollars (C$) is passionate about local resilience and circular economy. We want to increase awareness about our program. We would like to work with students to design a campaign that raises awareness about C$ and encourages students to join and participate. In collaboration with key contacts at our organization, students will design and carry out a campaign strategy around Calgary Dollars. This will involve several different steps for the students, including: Familiarizing themselves with Calgary Dollars, our programs and goals. Familiarizing themselves with ideal outcomes and key performance indicators (KPIs). Identifying how to target small Calgary businesses, vendors and entrepreneurs Identifying potential sponsors and partners who can support our campaign. Creating a promotion and marketing plan. Assisting in the development of digital marketing, social media content, e-leaflets, posters, videos, and / or templates.