Blogging on Natural Ingredients in Cosmetic Industry
Project scope
Categories
Communications Market research Creative writing Workplace health/wellness MediaSkills
target market blog posts marketingKatarina Apet Style is in process of the developing new cosmetic products utilizing only natural ingredients. The products will be based on the proprietary combinations of various botanical extracts and organic molecules.
We would like to collaborate with students to create blog posts that educate consumers on the benefits of natural ingredients in our future products and to build consumer awareness. The students will be assigned specific ingredients to develop their blogs.
This will involve several different steps for the students, including:
- Familiarizing themselves with our goals, target market, and our natural ingredients.
- Recommending topics for our blog posts.
- Drafting blog posts relevant to our business.
- Revising blog posts based on feedback.
Bonus steps in the process would also include:
- Recommending ways to market our blog.
By the end of the project, students should demonstrate:
- Familiarity with our goals, target market, products and services
- Recommendation of blog post topics
- Drafts for relevant blog posts
- Revisions of blog posts
Bonus steps would include:
- Recommending blog marketing strategies
Final deliverables should include
- Blog posts.
Students will connect directly with us for mentorship throughout the project. We will be able to provide answers to questions such as:
- Our goals, target market, products and services
- Input on choices, problems or anything else the students might encounter.
Supported causes
Good health and well-beingAbout the company
As a personal stylist based in Montreal, my goal is to help you find your unique style and create a visual identity, which will bring out your individuality and charisma as well as ooze confidence and project the right image through the clothes and accessories you wear.
Services I offer include:
- Personal Shopping:
A shopping trip to picked stores based on your budget and taste, a customized selection of clothes that are right for you;
- Your Best Colours;
- The Silhouette Analysis:
Analysis of your body type and counsel on cuts, fabrics, and styles, suggestions of the kinds of accessories that will most flatter your shape;
- Style Discovery:
Counsel on existing styles as well as helping you shape your own personal style;
- Wardrobe Detox:
Analysis of the entire seasonal wardrobe; organization of the existing clothes in outfits; creation of a customized shopping plan;
- Photoshoot Styling: advice on style, accessories, make-up, hair, photoshoot concept;
Portals
