Optimizing Cheerfetti's Priority Web Pages for SEO
Cheerfetti Gift Co. is looking to enhance its online presence by improving the search engine ranking of its priority web pages. The goal is to develop a comprehensive SEO strategy that will increase visibility and drive more organic traffic to these pages. The project involves analyzing current website performance, identifying key SEO opportunities, and implementing best practices to optimize content, meta tags, and site structure. Learners will apply their knowledge of SEO principles, keyword research, and analytics tools to create a tailored strategy that aligns with Cheerfetti's business objectives. This project provides an opportunity to bridge theoretical knowledge with practical application in a real-world business context. - Analyze the current SEO performance of the identified web pages. - Conduct keyword research to identify high-impact keywords. - Develop an SEO strategy focusing on content optimization and technical improvements. - Present findings and recommendations to the business owner.
Ecommerce Copywriting: Wordsmith Wanted
Looking for one to two students who are great at writing. If you've taken a copywriting course or workshop and are looking to use your talent to help improve product and collection page copy for a small online gift shop, this project is for you! When applying to this project, please share how your experience fits with the skills needed for this project.
Ecommerce Copywriting: Wordsmith Wanted
Looking for one student who is great at writing persuasive copy for ecommerce. If you've taken a copywriting course and are looking to use your talent to help improve product and collection page copy for a small online gift shop, this project is for you! Please note the project needs to be started no later than March 31st, and completed no later than May 4.
PR / Media Releases to Promote Small Business
Cheerfetti is an online gift shop offering gift boxes for both personal and corporate gifting. Our goal is to increase our reach to our ideal customers through inclusion of articles highlighting our business in print, electronic media, and gift guides within Canada, primarily publications targeting eastern Canada.