Shopify Sales Funnel Optimization App

The Harris Brand Edu. seeks to enhance its Shopify platform by developing an app that streamlines backend and frontend processes, focusing on lead generation and marketing strategy. The goal is to create a user-friendly application that functions as an efficient sales funnel, guiding potential customers from initial interest to final purchase. This project will allow learners to apply their knowledge of web development, e-commerce, and digital marketing strategies. The app should integrate seamlessly with Shopify and other similar sales platforms, offering features that automate lead capture, nurture leads through targeted marketing campaigns, and provide analytics to measure effectiveness. The project will involve tasks such as designing the user interface, developing backend functionalities, and testing the app for performance and usability.

Shopify Store Process Optimization

The Harris Brand Edu is seeking to enhance the efficiency of its Shopify store by streamlining both backend and frontend processes. The current setup has several bottlenecks that hinder smooth operations and customer experience. The goal of this project is to identify these inefficiencies and propose practical solutions that can be implemented to improve the overall functionality of the store. This project will allow learners to apply their knowledge of e-commerce platforms, web development, and process optimization. The team will focus on analyzing the existing processes, identifying areas for improvement, and suggesting enhancements that align with best practices in e-commerce. This project is ideal for students in a web development or e-commerce program, as it requires a deep understanding of Shopify's capabilities and limitations.

Fundraising Plan

Our organization is committed to serving our target population. However, we are currently facing funding challenges. We would like to collaborate with students to develop a fundraising plan to meet our goals. This will involve several different steps for the students, including: Familiarizing themselves with our mission, values and goals. Familiarizing themselves with our past fundraising activities and donors. Conducting background research on fundraising strategies. Recommending suitable fundraising strategies and creating a timeline / calendar of these activities. Bonus steps in the process would also include: Assisting in implementing new fundraising activities.

THB - Marketing & Sales Specialist

The Harris Brand is in need of a Marketing Specialist. The Company has seen a major decline in revenue and market share. Students will need to prepare and execute a whole new branding and marketing plan that will cause the company to pivot in a positive upward trajectory.