Revyl AI is preparing to launch a suite of new software products and seeks a creative promotional marketing video to announce this release. The project involves conceptualizing, scripting, and producing a short, engaging video that highlights the key features and benefits of the new software offerings. The goal is to create a visually appealing and informative video that captures the attention of potential customers and effectively communicates the value proposition of the products. The project provides an opportunity for learners to apply their knowledge of marketing, video production, and digital storytelling. The tasks involved include researching the product features, developing a creative concept, writing a script, and producing the final video. The project is designed to be completed by a team of learners from a marketing or media production program within 80 hours.

The primary deliverable is a 2-3 minute promotional video that effectively showcases Revyl AI's new software products. Additional deliverables include a written script, a storyboard outlining the video concept, and a brief report detailing the creative process and rationale behind the video design. The video should be ready for online distribution and align with Revyl AI's brand guidelines.