As we look beyond the uncertainty of the pandemic, we're embracing new strategies to meet the current needs of society. We see opportunity in larger scale deeper impact projects that do more lasting good in the communities we serve than our typical one day events. We are looking for support to plan, introduce and market 3-6 week experience along with our current 1 day event. This will help us build stronger relationships with the communities we serve by developing projects together and working side-by-side as we make a positive difference. Developing strategies to reach sponsors/customers as well community leaders is our priority. Although we are a live, experiential organization, a virtual component to everything we do is a necessity. Effective digital and social is how we'll share the rich content we create of volunteering and doing good while enhancing a brands ethos of responsible business. How to best promote partner brands as a third party is another goal of this project.

The main questions we’d like students to help us answer are the following:

• How do we reach the right contacts and decision makers for our corporate and community partners?
• How do we leverage our 10 years of fun, volunteer experience for businesses to choose us for larger scale projects?
• How do we maximize our social reach to benefit us as well as our customers?

We can provide guidance on a regular basis, weekly if students request the support. This project is seen as a partnership and know that good communication will insure its success.