Social Media Video Content Creation for Kerry-Ann Ingram and Ki of Kai International

Open
Ki of Kai International
Toronto, Ontario, Canada
Kerry-Ann Ingram
Owner, Healer and Spiritual Guide
4
Project
Academic experience
48 hours of work total
Learner
Anywhere
Intermediate level

Project scope

Categories
Branding & style guides Videography Social media marketing
Skills
social media target audience video editing social media content content creation branding brand identity editing
Details

The project aims to transform raw video footage into engaging and impactful social media content for Kerry-Ann Ingram and Ki of Kai International. The primary goal is to create polished and captivating videos that resonate with the target audience, effectively conveying the brand's vision and message. Learners will apply their video editing and content creation skills to produce high-quality videos that stand out on social media platforms. The project will involve understanding the brand's identity, target audience, and the type of content that best represents Kerry-Ann Ingram and Ki of Kai International. This project provides an opportunity for learners to apply their classroom knowledge in a real-world scenario, enhancing their video editing and content creation skills.

Deliverables

- A series of 3-5 short, edited videos (30-60 seconds each) suitable for social media platforms.


- A brief report outlining the editing process, tools used, and how the content aligns with the brand's vision and target audience.


- A presentation showcasing the final videos and explaining the creative decisions made during the editing process.

Mentorship

Staff Time:

  • Mentorship: Provide regular guidance and feedback on their project progress. This can be a scheduled meeting or an open-door policy for questions.
  • Training Sessions: Depending on the project's complexity, I will offer focused training sessions on relevant topics like research methods, data analysis (if applicable), or specific alternative healing modalities.
  • Project Check-Ins: Schedule regular check-in meetings to discuss progress, address roadblocks, and brainstorm solutions collaboratively.

Access to Tools and Technology:

  • Software: Provide access to software needed for their project, such as research databases, project management tools, or data analysis software if it aligns with the project. Consider open-source or free alternatives if budget is a concern.
  • Hardware: If necessary, offer interns/learners access to basic hardware, such as computers with internet access or specific equipment relevant to the project.
  • Communication Tools: Set up communication tools, such as internal chat platforms or project management software, to facilitate collaboration and information sharing.

Access to Data:

  • Anonymized Data: Depending on the project, provide access to anonymized client data relevant to their research. This could be data on specific conditions, treatment outcomes (with client consent), or general demographics.
  • Public Data Sources: interns/learners will be guided toward reputable public data sources related to alternative healing modalities or specific health conditions they're researching.
  • Data Security Training: If providing access to any company data, interns/learners will be trained on data security protocols to protect client privacy.

Additional Support:

  • Learning Resources: Curate a list of relevant books, articles, or online resources that can support their learning and project development.
  • Networking Opportunities: Connect them with other professionals in the alternative healing field for broader perspectives and potential future collaborations.
  • Recognition: Acknowledge their contributions and celebrate their achievements. This might involve a certificate of completion, a public thank you, or even a recommendation letter.

Considerations for Free Learners (Volunteers):

  • Project Scope: For volunteers, I will tailor the project scope to be achievable within their available time.
  • Flexibility: We will be flexible with their time commitment and acknowledge their limitations.
  • Clear Expectations: Clear expectations about the project, their responsibilities, and the time commitment involved will be set.


Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
Toronto, Ontario, Canada
0 - 1 employees
Hospital, health, wellness & medical
Representation
Minority-Owned Women-Owned Small Business

Ki of Kai International's mission is to guide individuals through a tailored process to awaken their internal Divine healer so they can free themselves from their mental, emotional and physical pain prisons.