Students will have the opportunity to explore their innovative and strategic thinking abilities. They will engage in a process of trial and error with various features, develop case studies, and competitively analyze our features. They will also create surveys and videos to gather feedback from users. Through this process, they will identify potential easy-to-achieve opportunities, or “low-hanging fruit,” based on the data they collect and analyze. The ultimate goal is for students to apply their findings in real-world scenarios, enhancing their learning experience.

• Present clear solutions and challenges regularly with the team to better assist team individual and corporate objectives.
• Identify ways to improve consumer and provider experiences with overall business targets in mind.
• Understand the consumer, provider and business objectives.
• Suggest design tactics based on comparison and proof from resources
• Suggest further roll-out functionality or considerations
• Support the providers and user experience by recommending ease-to-use modifications and further development
• Identify marketing bottlenecks and create the process for engagement, advertising, recruitment and ultimately conversion towards future sales.

• Students will connect directly with the employer for mentorship throughout the project.
• Weekly Team Meetings for group brainstorming and tasked exercises to expand students' understanding of other areas and fields within the business
• 1:1 weekly check-ins for students to ask questions and get support tools/answers
• Objective Key Results will be shared with the student with the checkpoint of tasks measured each week