Enhance Brand Visibility: Revitalize Quadromed’s social media presence to increase brand awareness and engagement across key platforms.

Develop Targeted Content: Create content that resonates with Quadromed’s audience, reflecting the brand’s identity and values.

Leverage Interdisciplinary Insights: Utilize insights from psychology, biology, and sociology to craft posts that foster community and build a strong online identity.

Social Media Audit and Strategy Development:

• Conduct an audit of Quadromed’s current social media presence.
• Develop a comprehensive social media strategy, identifying key platforms, target audiences, and content themes.

Content Creation:

• Design a series of social media posts (e.g., images, videos, infographics) tailored to Quadromed’s brand and audience.
• Ensure content incorporates interdisciplinary insights to engage and connect with followers.

Content Calendar:

• Develop a content calendar outlining the posting schedule, platform selection, and content themes.
• Include a mix of educational, promotional, and community-building posts.

Final Presentation and Report:

• Compile the social media strategy, content, and calendar into a final report.
• Present the strategy and content to the Quadromed team, explaining the rationale behind the content and its expected impact on brand engagement.

Students will receive support through regular feedback sessions, access to content creation tools, and workshops on effective social media strategies. Guidance on audience analysis, content optimization, and platform-specific best practices will also be provided to ensure the successful execution of their social media strategy.