Digital Content Creation
Project scope
Categories
Communications Product or service launch Sales strategy Marketing strategySkills
content creation coaching digital content newsletters marketing thought leadership social media writing mental healthWe would like students to help us with creating content that is aligned with our vision, mission, and sector. We will ensure the student has a clear understanding of what these elements are for our organization.
Straight Up Health is a mental health and wellness platform that supports youth in their quest for positive health and well-being through therapy and coaching. We need to be a thought leader in the space and provide content for clients and the general public in order to grow, drive traffic to our site and be recognized in the space for unique thoughts and content.
To accomplish this, we expect the student(s) will:
Write blog articles, email newsletters/sequences and other content pieces on assigned topicsAssist with a social media video launch to promote our organizationEvaluate recent successful user-generated campaigns, preferably in our sectorIdentify media outlets that are most beneficial to share our storyUltimately, you will be working on content creation for our organization, including video, social media, and other collateral that we can use as go-to marketing tools.
If you like the sound of our culture, and are ready to tackle this challenge with us, then we'd love to hear from you.
A student or team with excellent writing and video skills would be the ideal candidate for this project.
I will conduct consistent and regular supervision and mentorship as required by student in order to fulfill the project efficiently. Thanks!
About the company
Straight Up Health is a mental health and wellness clinic located midtown Toronto and virtually across Ontario. We offer accessible and empowering mental health care to teens, young adults and families. Our team of Registered Social Workers, Psychiatrists and Coaches are highly specialized in supporting this demographic using a wide range of therapy modalities.
We work to break down stigma and normalize support, providing connective therapy options based on individual needs. Each client is matched with a therapist based on their unique preferences, needs and goals, because with therapy, fit is everything.