Social Media Content manager

Open
President
(22)
5
Project
Academic experience
80 hours per learner
Learner
Anywhere
Advanced level

Project scope

Categories
Digital marketing Social media marketing
Skills
content strategy social media content tiktok social media management digital marketing social media management innovation research brand identity
Details

Hasna Enterprises Limited seeks to enhance its social media presence across Facebook, Instagram, LinkedIn, and TikTok. The goal is to develop a comprehensive content strategy that will increase audience engagement and drive traffic to the company's website. This project provides an opportunity for learners to apply their knowledge of digital marketing and social media management. The team will analyze current trends, audience demographics, and platform-specific features to create a cohesive strategy. The project will focus on understanding each platform's unique characteristics and tailoring content to maximize reach and engagement. Learners will work collaboratively to draft a content calendar and propose innovative content ideas that align with Hasna Enterprises' brand identity.

Deliverables

The deliverables for this project include a detailed social media content strategy document and a content calendar for an eight-week period. The strategy document should outline platform-specific approaches, content types, and engagement techniques. Additionally, learners will present a report summarizing their research findings and proposed strategies to the company's management team. In addition, you will be responsible for the posting of content and interaction. This project requires individuals that can dedicate at least 4 hours a week across all the mentioned platforms, multiple days per week. Please do not apply unless you can meet these requirements.


Mentorship
Hands-on support

Direct involvement in project tasks, offering guidance, and demonstrating techniques.

Regular meetings

Scheduled check-ins to discuss progress, address challenges, and provide feedback.

About the company

Company
Canada
2 - 10 employees
Food & beverage, Agriculture, Manufacturing, Consumer goods & services

We are a food business startup. Our project will cover multiple lines of products using imported nuts. Our aim is to develop a line of zero waste products tat would limit food waste as well as provide a healthier snacking alternative to our evergrowing population. We will be seeking the help of students in this project as we progress and grow our line. We hope to meet and develop a relationship with talented individuals that may stem into future opportunities.