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Business Analytics Capstone Project Course

MSBA 512-01
Closed
University of San Diego - Knauss School of Business
University of San Diego - Knauss School of Business
San Diego, California, United States
Mayukh Majumdar
Assistant Professor
1
Timeline
  • February 9, 2023
    Experience start
  • March 3, 2023
    First Draft of the Capstone Project Plan due
  • May 12, 2023
    Experience end
Experience
4/2 project matches
Dates set by experience
Preferred companies
Anywhere
Any
Any industries
Categories
Marketing analytics Data visualization Data analysis Data science
Skills
business analytics business consulting data analytics consulting research
Learner goals and capabilities

Looking to elevate your organization and bring it to the next level? Bring on students from the University of San Diego to be your student-consultants, in a project-based experience. Students will work on one main project over the course of the semester, connecting with you as needed with virtual communication tools.

Students in this Capstone Projects course will apply data analytics tools, strategies, and concepts to a data analytics project for a company that has agreed to participate. Each group will choose a project to work on throughout the course. During the first two weeks of the course – different topics relevant to completing the required project work in this course will be explored.

Learners
Graduate
Any level
20 learners
Project
40 hours per learner
Learners self-assign
Teams of 4
Expected outcomes and deliverables

Deliverables are negotiable and will seek to align the needs of the students and the organization. Students will continue to share their project progress throughout the semester with the companies.

Some final project deliverables might include:

  1. A 10-15 minute presentation on key findings and recommendations
  2. A detailed report including their research, analysis, insights and recommendations
Project timeline
  • February 9, 2023
    Experience start
  • March 3, 2023
    First Draft of the Capstone Project Plan due
  • May 12, 2023
    Experience end
Project Examples

Students in groups of 4-5 will work with your company to identify your needs and provide actionable recommendations based on their in-depth research and analysis.

Project activities that students can complete may include, but are not limited to:

  • Defining the business need articulated by the organization
  • Gathering the information needed and working through the solution to the problem for an organization
  • Using analytics to solve a business problem, including the analysis done to understand the data set, how the variables interact with each other, how they validated their findings, and why they chose the approach that they ended up using
  • Creating a tableau dashboard that the organization can use in the future to monitor the business problem
  • Displaying project findings using data visualizations and other evidence that outline the final results in both a PowerPoint deck and a final report that can be given to the organization
Companies must answer the following questions to submit a match request to this experience:

A representative of the company will be available to answer questions from students in a timely manner for the duration of the project.

A representative of the company will be available for a pre-selection discussion with the administrator of the course to review the project scope.