Graphic Design and Collateral Development
Project scope
Categories
Graphic design Branding & style guides Illustration Digital marketing MediaSkills
design brief infographics financial technology (fintech) brand management graphic design virtual event marketing collateral technology ecosystems researchWe would like students to help us with graphic design for collateral, reports, social media, etc. that is aligned with our well established brand guidelines. Most of the content will be geared towards our events including the flagship Afrifursa Fintech Summit.
The Afrifursa Fintech Summit is a unique platform that brings together Canadian and African fintech ecosystems for mutual benefit. This year our virtual event drew over 500 attendees from over 40 countries.
We're an organization that is focused on bringing together diverse stakeholders for equitable exchange; we’re building shared value between Canadian and African stakeholders to achieve a more just and sustainable future.
If you're passionate about exploring the exciting and impactful opportunities between Africa and Canada, then this is for you!
To accomplish this, we expect the student(s) will do the following with quick turn around times:
- Understand the design brief (reports, digital banners, marketing collateral, infographics, etc.)
- Research the markets you designing for
- Develop design concepts
- Seek feedback from Afrifursa managers and team
- Iterate
- Publish
- Onboarding session
- One weekly check-in meeting
- Adhoc meetings when requested by the student
- Regular email correspondence
About the company
Afrifursa – ‘fursa’ means opportunities in KiSwahili and Arabic
Afrifursa's vision is to shift the narrative around Africa to a more accurate portrayal of its opportunities for engagement.
Our mission is to provide insight into African business, culture and society, while encouraging global citizens and organizations to participate in equitable opportunities of exchange with Africa.