Our team is looking for social media and marketing strategy and implementation to drive more traffic and improve our SEO positioning. We need to locate our audience and then REACH THEM. We need assistance with research as well as market saturation.

This is for our premier Yoga Instructor, the Renegade Mom.

The primary project requirements include:

1. Keyword analysis to determine relevant search terms to our organization
2. A strategy document to outline:

• Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords
• Social media requirements to increase the number of followers/likes and share

1. Content Calendar Execution: Timely deployment of all our social media content to drive maximum traffic to our site
2. Creating engaging content for prominent media websites
3. Working with tools and programs such as seoptimer.com and other tools.

We’re excited to work with students who can help us not only brainstorm, but also execute a strategy to achieve market saturation of a wider audience.

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.