Taking virtual reality sport to the Olympic Esports Week in Singapore.
Project scope
Categories
Communications Market research Organizational structure Social media marketing MediaSkills
esports international marketing virtual reality leadershipWe at the Virtual Sports Association can enable the International Racquetball Federation [IRF] to, with minimal investment, take and maintain technological and market leadership for ALL of virtual racket sports, not only racquetball.
We can do so by promoting the premier virtual racquet sport game – Racket:Next [Racket: Nx] – as a full discipline and a candidate for the Olympic Virtual Series and the Olympic Program, which is the process by which new sports are qualified for participation in the Olympic Games.
Under current and expected circumstances, Racket:Next – and the IRF – have every good chance to participate in the Olympic Games as a full medal sport.
This achievement alone would make world sport history.
Develop an International Marketing Plan to drive VR Sports adoption.
Complete and personal. I have vast experience in management and motivation, both of which I have also taught at the highest level in business: the IBM Executive Education Center, formerly based near Brussels, Belgium.
About the company
The Virtual Sports Association works with established, successful virtual reality sports developers to match existing and successful VR games with international sports federations. Doing so allows us to position these game/federation combinations as legitimate SPORTS offerings, which may be valid candidates for the Olympic Games. We combine these efforts with those of the premier virtual reality equipment and infrastructure developer: Meta [formerly known as Facebook], to support and ride their ascension to full general market acceptance of virtual reality sport. Our primary focus at the present is the marriage of the best such VR game - Racket:Next [also known as Racket: Nx] - and the International Racquetball Federation. This combination has a real chance to participate in the Olympic Games as early as 2024, in Paris, or 2028, in Los Angeles. We have a chance not only to make sports history, but HISTORY, writ large.