Digital Marketing Plan

Closed
Practice Health Check
Toronto, Ontario, Canada
Chief Operating Officer
(10)
3
Project
Academic experience
80 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Market research Digital marketing Search engine optimization Social media marketing Marketing analytics
Skills
marketing research marketing digital marketing email marketing social media marketing social media search engine optimization
Details

We would like students to help us with creating a digital marketing plan. The plan will assess the current state and provide digital marketing recommendations to increase online traffic and customer leads.

Ultimately, you will be working on a plan that addresses social media marketing, email marketing and SEO as go-to marketing tools.

If you are ready to tackle this challenge with us, then we'd love to hear from you.

Deliverables

To accomplish this, we expect the student(s) will:

  • Evaluate current digital marketing, including website, social media, email and other content
  • Provide marketing research, analysis and insights
  • Recommend digital strategies for email marketing, social media marketing, SEO, and other digital marketing
Mentorship

Students will work closely with the organization's dedicated leader who will be available for questions. Students will be provided the organization's current marketing and digital material. Our organization representative will be available by email, Riipen messaging or for virtual meetings.

About the company

Company
Toronto, Ontario, Canada
Hospitality, Manufacturing, Government, Hospital, health, wellness & medical

Our organization partners to provide onsite third-party Infection Prevention and Control (IPAC), and Environmental Services (EVS), audits of practices and processes with objective, qualitative and quantitative feedback that are used to recognize results and develop quality improvement action plans. Our in-person infection control and environmental services education and training sessions, provided to IPAC Leads, frontline employees, clinicians, and leadership teams, develops fundamental and consistent knowledge and experience. We also partner to introduce IPAC and EVS manuals, and IPAC and EVS program development and implementation.